The short answer is yes. While advertising on Google Ads does not directly impact your organic listings, it does impact them indirectly. Let me explain… Google Ads is the Best Keyword Tool When performing keyword research for phrases to target
How to Properly Use the Meta Description Tag
The meta description tag is the snippet of text you see under the link text after you perform a search on Google. Not in the Google ads, but in the organic results. It briefly explains a bit about the content